Pet Care - Dog Daycare, Dog & Cat Boarding & Pet Retail

Cultivate Advisors Helps Doggy Daycare Grow While Helping Owner Gain Work-Life Balance

Cultivate Advisors Impact

Canine Crews has been providing exceptional pet care in Chicago since 2009. Owner Catherine Crews knew she wanted to scale the business without burning out. By partnering with Cultivate Advisors and addressing the challenge of scalability head-on, Canine Crews not only achieved sustainable growth but also enabled Catherine to reclaim a sense of balance and fulfillment. 

Cultivate Advisors partnered with Catherine to:

  • Grow Revenue: Canine Crews exceeded its revenue goals for 2023. 
  • Hired a General Manager: By involving a General Manager in creating and evaluating these goals, the business ensured a collaborative and expert approach to goal-setting and strategic planning.
  • Diversified Revenue Streams: Canine Crews introduced three new revenue streams in 2023. These additional income sources are projected to significantly improve profit margins in 2024.
  • Shift Away from Day-to-Day Operations:
    Catherine was able to transition away from the day-to-day operations of the business to focus on more strategic and high-level responsibilities.
Cultivate Advisors Impact

Cultivate Advisors Impact

Catherine Crews

My advisor means a lot to me. I think that having an accountability partner as well as someone who helps move you forward is empowering. Owning your own business can be very isolating, and no one tells you what to do or helps provide that roadmap. Cultivate Advisors and their programs, as well as my personal advisor, really help give me a roadmap to success.

Catherine Crews

CEO | Canine Crews, LLC

Challenge Solution Outcomes

Challenge

In January 2020, Catherine Crews was facing several challenges in her business. The primary challenges Catherine faced were centered around leadership development and scaling her business to incorporate additional revenue streams. Ensuring that all operational spaces maintained proper profit margins was crucial for sustained growth.

She knew she needed to establish more structure to managing day-to-day operations while maximizing revenue streams. She needed a plan.

Solution

When Catherine met with her advisor, they developed a roadmap.

A pivotal aspect of the plan was empowering her management team through direct collaboration with her advisor. This involved coordinating further development and education opportunities, allowing the team to thrive independently. As a result, Catherine transitioned from direct day-to-day operational involvement and adopted a more strategic role as a director and a sounding board for the leadership.

Outcomes

By working with an advisor to address leadership development and business scaling challenges, Canine Crews achieved remarkable success. A systematic approach was established, with clear goals and budgets outlined for monthly, quarterly, and annual benchmarks in 2023, and the groundwork laid for 2024. Notably, the inclusion of the General Manager in creating and evaluating these goals enhanced the overall effectiveness of the strategic planning process.

In addition to financial achievements, three new revenue streams were successfully introduced in 2023, promising to significantly boost profit margins for the upcoming year. Catherine's successful transition from day-to-day operations has freed her to focus on the broader vision for Canine Crews and act as a guiding force for the leadership team.

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