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Product Marketing Consulting Service

Even if your company produces some of the best products in its class, you still need to market the product effectively to find long-term business success. If you’re looking to hire product consultants, our team at Cultivate Advisors is here to help you create product awareness and drive demand.

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43%

Average Top Line Revenue Growth for Cultivate Clients

65%

Average Bottom-Line Profit Growth for Cultivate Clients

500+

Years of Combined Entrepreneurial Experience

2000+

Business Owners Advised

60+

Advisors on the Team

We Know Product Marketing

Product marketing consists of understanding the ins and outs of your product and knowing how to market your unique selling points effectively. Although this may seem straightforward, many companies like to hire product consultants who can assist with your go-to-market strategy to result in more reach, shortened sales cycles, and increased retention.

The right product marketing consultant can:

  • Increase your conversion rate by understanding how to talk to your target audience more effectively
  • Provide you with resources, support, and high-level management to take each product to market in the most effective manner possible
  • Work alongside you as your strategic partner, helping to establish new product frameworks that you might not have considered before
  • Assist with both one-off product launches in addition to helping you craft your overall product marketing strategy

You can expect top-tier service and attention to detail when you work with our team at Cultivate Advisors! No matter your product or your industry, we have experts who can help you refine your product marketing efforts.

We Know <span class="m-heading__italic m-heading__snd-line">Product Marketing</span>

How We Help You
Streamline Your Product Marketing

As providers of product consulting services, we have developed a streamlined yet flexible approach to help companies with their product marketing. We’ll first get to know your current messaging strategy and brand positioning to help us get a foundation. We can also assist with product marketing workshops that align your cross-functional teams.

step 1

Identify Your Target Audience

How you market your product starts with an understanding of your target buyer personas. We can help you further define your target customers and tailor your messaging to resonate with them.

Identify Your Target Audience

step 2

Product Strategy Development

With a sound product marketing strategy, you’re able to create and execute relevant campaigns packed with content that provides an on-brand experience for your customers at every touch point.

Product Strategy Development

step 3

Product Positioning

Every successful marketer knows the importance of product positioning. We can work alongside your broader marketing team to tell your product story effectively. This includes addressing how your product can help overcome pain points.

Product Positioning

step 4

Ongoing Improvement

After a launch, your product needs to continue to stay relevant. We can assist with the evolving needs and expectations that your product will have over time.

Ongoing Improvement

Product Marketing Is
Just a Part of the Workflow

Product marketing is an essential function for successful product launches, but this isn’t a one-off service. Instead, our product marketing consultancy works using a unique propeller methodology and product marketing is only one of them. As a whole, we can use various parts of our propeller approach to drive success for companies like yours.

Product Marketing Is<br><span class="m-heading__italic toolkits-about__heading-italic"> Just a Part of the Workflow</span>
Advisors

Meet Our Team ofAdvisors

Our internal team of product marketing consultants has years of experience across industries and company sizes. Below, we’ve outlined our team members who can assist you with your product marketing efforts.

See Our Story
Agata Chydzinski

Agata Chydzinski

Senior Business Advisor

Denver, CO

Angi Semler Welch

Angi Semler Welch

Cohort Leader | Partner

Sanibel,FL

Greg Maddox

Greg Maddox

Senior Business Advisor

Chicago, IL

Meet more Advisors
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See How We Help Business Owners

There’s no denying that product marketing consulting isn’t a one-size-fits-all approach. Different industries and companies require different needs. For a better understanding of how our team has helped countless companies with their product marketing, we encourage you to browse through our success stories below.

See more success stories

B2B Recruiting

Red Circle Technology

Michael Melendrez

  • Set achievable goals to increase revenue
  • Hire and train new team members to own key processes
  • Refined services, increase pricing, and create a monthly retainer with clients to increase revenue
Watch full story
Red Circle Technology

Red Circle Technology

We Work with Your Industry

For many industries and consumer-facing companies, product marketing is one of the most critical aspects of the business's overall success. Our team has a deep understanding of business, allowing us to work with companies in over 160 industries.

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