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Ep 38: How Do I Get More Referrals For My Business

Each week, Cultivate CEO & CO-Founder Casey Clark sits down with a small business owner to dig deep into a particular challenge facing their business.

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How do I get more referrals for my business?

On Catapult Your Business, we help catapult business owners one question at a time. In this episode, CEO and Co-Founder Casey Clark is joined by Cultivate partner and Seasoned Advisor Cody Muenster to answer an important question: how can I boost referrals for my business?

Whether your business is already swimming in referrals or you’re struggling to understand why they’re not flowing in, the potential for growth is immense. Cody brings a wealth of experience to this topic. He shares his entrepreneurial journey, emphasizing the transformative power of referrals in driving business growth. Central to this conversation is the PACER framework, which encapsulates the systematic approach to enhancing your referral strategy: Plan, Ask, Compel, Easy, Review, and Repeat.

The core message revolves around intentionality. Cody stresses the significance of receiving referrals and actively and intentionally following up with those who make them. Building a robust referral system involves cultivating evangelists within your client base and creating a consistent and reliable stream of high-quality referrals.

PACER serves as a recipe for success in gaining referrals. Be intentional in your efforts, meticulously plan your approach, proactively ask for introductions, create compelling incentives, make it easy for advocates to share, and continuously review and repeat the process to refine and optimize your strategy over time.

Implementing these strategies is a transformative step for businesses, opening the door to significant growth through a robust and well-nurtured referral system. Tune in to discover the keys to unlocking your business’s referral potential.

Cody Muenster | Partner & Senior Business Advisor

Cody Muenster | Partner & Senior Business Advisor

Cody Muenster has stood out as an innovative, high-energy entrepreneur in several different industries, and his diverse background allows him to connect effectively as a Cultivate Advisor. His forte is helping entrepreneurs focus on what’s most important in their lives and businesses so they can accomplish their most audacious goals and dreams.

Learn more about our guest, Cody Muenster, Partner and Senior Business Advisor at Cultivate Advisors.

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