Cristy O’Connor

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Cristy O’Connor knows what it’s like to wear all the hats in the business. When she purchased eight failing fitness boutiques in 2018 with three other business partners, Cristy became the boots on the ground, hiring, training, and managing over 120 employees. She designed and developed processes, identified KPIs, and coached upper management through leadership training.

Cristy’s hard work paid off: she turned the company around, increasing revenue by 42% and creating a profitable business in a single year.

As an entrepreneur and business partner, Cristy learned the power of an expert, third-party Advisor to help both her and the company move faster and more efficiently. She regretted not getting a third party earlier and was impressed with the growth they were able to achieve. She realized that she shared some of the superpowers critical to being an influential Advisor: big picture planning, strategy development, and implementing actionable items by training people up to the next level.

Cristy decided to use this passion and searched for five months to find the right company to share her skills. She aligned with Cultivate’s values and culture and knew that they had the tools and resources to help businesses grow without re-creating the wheel.

At Cultivate, Cristy is a driving force that helps leaders create structure and systems to shift their focus to working on the business rather than in the business. Her incredible insight and feedback helps clients grow personally and professionally.

As someone who had three business partners, she knows the challenges of navigating different perspectives and personalities in business. She is an excellent resource for partnerships and managing expectations.

Cristy has clear and concise communication that makes business concepts simple for her clients to understand. Her clarity and unbiased viewpoints enable her to use data to drive decisions, not feelings. She helps leaders keep their head on the business side and offers an outside perspective as they talk through ideas and strategies to run their companies.

Cristy provides a healthy balance of empathy and intelligence to help leaders create a growth mindset culture at their businesses. Her insights allow entrepreneurs to build the companies they dreamed about. She helped one doctor with an insurance-based practice for 20 years transition away from the headache of claims and paperwork to becoming cash only. She worked with another multi-unit franchise owner to create a leadership program and scalable sales plans so that he now works just one hour a week in the business.

Cristy joined Cultivate Advisors in 2021 after a successful exit from her company. She currently lives in the Rocky Mountains of Colorado, where she spends her free time in nature with her Australian Shepard. Most recently, she has taken up rock climbing.