| Tuesday - September 15, 2026 |
| 8:00 AM | Coffee & Networking | Start the day with coffee and connection before the morning keynote. |
| 8:30 AM |
Become the #1 Choice in a Crowded Market
Keynote with Gerry O’Brion
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Discover the Because Framework—a practical process for understanding what customers truly value, strengthening your message, and giving them a compelling reason to choose your business. Learn More |
| 9:30 AM |
Mastering the Art of Annual Planning
Keynote with Casey Clark
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Build a stronger 2027 strategic plan with a focused approach to annual planning, then use the framework throughout Catapult to sharpen priorities, align your team, and turn the plan into action. Learn More |
| 11:00 AM | Networking Break | Visit our sponsors, connect with fellow entrepreneurs, and recharge before the next session. |
| Build Your Own Catapult ExperienceEach breakout time features four concurrent sessions. Choose the one most relevant to your business and customize your afternoon around your goals and priorities. |
| 11:20 AMChoose One |
TrackTechnology |
TitleMake Your Annual Plan Actually Happen Learn More |
DescriptionLearn a simple four-part operating framework that keeps priorities visible, teams aligned, and the business executing long after annual planning is over. |
Presented ByPropel |
| Financial |
Profitable on Paper, Broke in the Bank Learn More |
See why growing sales does not always mean a healthier business. Learn the key numbers every owner should review monthly and how a company can sell more while ending up with less cash in the bank. |
Breakwater |
| Marketing / Tech |
Building a Sales Growth Engine with Agentic Marketing Learn More |
Learn how to build a scalable sales growth engine using agentic marketing to align strategy, messaging, content, publishing, SEO/AIO, and sales support in one connected system. |
RogIQ |
| Recruiting |
Hiring: Right People, Right Seats Learn More |
Define the role clearly, evaluate candidates consistently, and avoid common hiring mistakes so you can hire the right person and set them up to succeed. |
Cultivate |
| 12:00 PM | Networking Lunch | Connect with fellow business owners, advisors, and leadership teams over lunch. |
| 1:20 PMChoose One |
TrackTechnology |
TitleBuild Smarter Systems with AI Learn More |
DescriptionBuild repeatable business systems that leverage AI to improve consistency, increase capacity, and scale without adding unnecessary complexity. |
Presented ByCultivate |
| Wealth / Exit |
Protect Your Business Value During a Sale Learn More |
Understand today's M&A market, evaluate different types of buyers, and recognize deal terms and tactics that can reduce your payout or derail a transaction. |
Benchmark |
| Marketing |
Beyond Service: Design an Exceptional Client Experience Learn More |
Examine your client journey, identify the moments that shape customer perception, and make interactions more intentional to strengthen loyalty and referrals. |
Cultivate |
| Sales |
Increase Your Close Rate - From Maybe to Yes Learn More |
Uncover what prevents prospects from moving forward, communicate value more effectively, and guide qualified opportunities toward a clear decision. |
Cultivate |
| 2:00 PM | Networking Break | Visit our sponsors, connect with fellow entrepreneurs, and recharge before the next session.
|
| 2:20 PMChoose One |
TrackMarketing |
TitleGrow Without Growing Your Ad Budget Learn More |
DescriptionBuild a repeatable referral and partnership system that generates qualified leads without increasing your marketing spend. |
Presented ByCultivate |
| Financial / Tech |
When Growth Outpaces Your Systems: Financial Challenges of Managing Multiple Entities Learn More |
Learn how multi-entity businesses can simplify consolidated reporting, intercompany transactions, chart of account management, forecasting, and bill pay to improve financial visibility and decision-making. |
Intuit- Quickbooks |
| Recruiting |
Grow Your Team Without Growing Your HR Risk Learn More |
Assess your current HR practices, identify people-related risks, and build the policies, systems, and safeguards your business needs as it grows. |
Blackwell |
| Sales |
Expand Your Business Through Acquisitions Learn More |
Understand how to identify, evaluate, finance, and execute acquisitions that fit your business strategy and support your growth plan. |
Cultivate |
| 3:00 PM | Extended Networking Break | Visit our sponsors, connect with fellow entrepreneurs, and recharge before heading to Wrigley Field. |
| 3:50 PM | Gather for Group Photo & Load Buses to Wrigley | Meet in the designated gathering area for a group photo before boarding transportation to Wrigley Field. |
| 6:40 PM | Cubs Game @ Wrigley Field | Enjoy Cubs vs. Braves at Wrigley Field. Transportation, tickets, a food voucher, and post-game return are included. |
| End of Game | Bus Pick Up: Irving Park & Sheffield Road (Same as drop off point) | After the game, return to Irving Park & Sheffield Road, the same location as drop-off, for transportation back to the hotel. |