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Creating a Sense of Urgency for your Product or Service

Creating urgency for your product or service isn’t about telling people there’s a limited time to buy. It’s not about how many seats are left in your workshop. It’s not about an early bird discount or an arbitrary deadline. Urgency is about need. If you want people to feel a sense of urgency for buying […]

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Overcoming the Price Objection

Why do customers always get hung up on price? You might think it is because you are charging too much, but that is more than likely not the case! When hearing this objection, it is important not to take it personally or look at it like it as a brick wall. Often, when you hear this objection it means […]

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Objections are Opportunities in Disguise

Objections are an opportunity for more information. The information itself is bi-directional – meaning it might be information for you or it might be information for the client. So really we have two options when we find an objection: Ignore it. Do something with it. Typically, those that choose number 1 don’t get very far […]

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